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Student Development Conference 2019 keynote

Student Development Conference: Keynote Speaker

Careers Expert, Zena Everett


Session: Crazy Busy - How to improve personal and team productivity


Zena Everett


Do you feel like you have too much time on your hands and not enough to do?  It’s more likely that you go home overwhelmed, frustrated, and feeling that despite working really hard, you didn’t get enough done or keep everybody happy.  It can feel like being on a stationary bike – peddling furiously without moving forwards.  


Crazy Busy ™ is an engaging, highly interactive session that will blow up the road-blocks to personal and team productivity.


The core principle is to schedule your priority tasks more effectively and block out ‘flow’ working time to get them done.  The flip side of this is to have the confidence to claw back time spent on non-priority tasks and push back on conflicting demands.  What do you over-invest your time in? What should you do instead, in order to hit your targets and achieve success?  How can you boost the productivity and well-being of your team?


We’ll explore the latest research and practical tools as well as sharing experiences from similar professionals.


You will leave with techniques that will enable you to:


  • Plan priority career-enhancing tasks – your ‘antelopes’
  • Say no to constant interrupters and corridor kidnappers:  sorry, you haven’t got five minutes!
  • Control the distraction of multiple digital channels, switching off distraction notifications so you can focus
  • Manage the demands of multiple stakeholders and clients
  • Quit procrastinating 
  • Quit attempting to multi-task
  • Quit trying to be perfect and please everyone
  • Manage upwards in a career-enhancing way
  • Control your in-box and spend less time in waffling, agenda-less internal meetings
  • Manage the boundary between your professional and personal lives
  • Build in vital reflection/post-mortem time, proven to improve productivity
  • Build in more structure and rituals so your work doesn’t depend on your mood
  • Get your real work done.  


Keynote Speaker:   


Careers Expert Zena Everett is an organisational psychologist,  international executive coach and sought-after speaker on productivity with her Crazy Busy™  and Crazy Busy for Leaders™ sessions. She is an executive coach on the Executive MBA programme at Oxford University’s Saïd Business School and a speaker for the London Business Forum: ‘the world’s leading speakers in London’s most iconic venues.’


Zena is author of Mind Flip: Reinvent Your Future and Crazy Busy.